The Power of Story

Standard

Source

In this interview, Made to Stick author Dan Heath discusses the importance of story.  In class today, my students examined stories and the importance of storytelling in presentation.  Stories are a powerful communication tool in advertising, marketing, and, of course, public speaking.  Students learned today that a story should be included in every single presentation they ever give from now on.  I encourage you to follow that same advice to make your presentations stick.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s