What We Can Learn About Presentations From Erik Hersman

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Hersman gives some amazing tips that can be applied to public speaking and presentation.  In this interview with Duarte Designs, Hersman says:

“People think that they have to use PowerPoint or Keynote to do a talk, and they don’t know how to use it as a tool rather than a crutch.”

We have seen, time and time again, people using their visual presentation as a crutch.  In my personal life, I’ve seen it in classrooms as teachers kill their students with bulletpoints and managers bore their staff to death at meetings with slideuments.  I’ve attended two enormous conferences and watched as they resorted to this inside meeting rooms:

Audience members may not understand exactly why they hate presentations, but they do understand that the presentation is boring.  Keynote and PowerPoint have become a speaker’s crutch, and it’s not only giving visual presentation a bad name, but it’s also boring audience members to death.

So how do you stop using Keynote as a crutch and start using it as a tool?

First, you must realize the purpose of a visual presentation, and the only way to do that is to understand the purpose of a presentation as a whole.  Click here to learn more.

Second, you must be familiar with the ingredients of an effective slide.  Note that none of these ingredients is the bullet point.

Third, you must focus on learning and avoiding the 7 Deadly Sins of Visual Design.

Study Nancy Duarte, Garr Reynolds, and other visual design pioneers for tips on how to turn your slides from boring to memorable.  It will change your life!  Trust me.

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