Links of the Week: 2013.18


My Professional Communication and Presentation campus students are superstars this term, and they’ve been working hard to meet with me on their projects, to develop audience-centered content and slides, and to push their delivery to the next level.  I’ve been very impressed with them and proud of their hard work thus far!  One thing I love about a class comprised of students fired up for learning is that it makes me want to read more, learn more, and study more to make their classroom experience even better.  This week, I’ve stumbled upon three articles I think my students would enjoy.

Ethos3’s “How To Pursue Presentation Mastery” was a great read because of its emphasis on hard work.  Being a powerful presenter requires unparalleled preparation and practice, and most people just don’t put enough hard work into their content.  Yes, slides are important.  Yes, delivery is key.  But the most important thing is a well-crafted message.  This very idea is what Ethos3 explores in their article.  They write, “[P]resenters owe it to themselves to spend their valuable time on the most important qualities of great presenting: namely, being an exceptional messenger” (Source).  When we put a focus on our message, we are able to truly master the presentation medium.  Ethos3 offers tips to getting to the level of presentation “mastery.”  The presentation design and development firm suggests we make sure we are focusing on our attitude for maximum clarity and impact; that we practice and prepare; and that we make ourselves an expert on the topic we’re speaking about (Source).  What do you think are the keys to presentation mastery?


“The Power of Storytelling” by The Shy Speaker’s Guide to Success On Stage was a wonderful read that I’d recommend for shy and outgoing speakers alike.  The blog provides a list of 10 reasons stories are so effective in presentations.  In addition to being flexible in terms of the lessons we learn from them, stories are engaging and repeatable (Source).  I haven’t always been the best storyteller, and this is something I’ve pushed myself to work on during every lesson I teach my students.  My favorite tip was #3: The More You Tell, The Better You Become.  I think practicing the art of storytelling has helped me become a more powerful presenter and has helped my students learn material much more quickly and easily.  Shy Speaker’s Guide lists 6 additional reasons why stories are so important, and after reading this list, you’ll certainly plan to use story in your next presentation.  Are you a great storyteller?  If so, how did you develop your storytelling skills?

Andrew Dlugan is back and has been publishing a number of articles on Six Minutes.  Most recently, “5 Ways You Can Make Money Speaking” is a terrific guide for those who want to pursue a career in public speaking.  Some suggestions are practical and some will never come to fruition.  For example, very few of us will be asked to deliver a keynote address for an Ivy League commencement ceremony.  However, we might lead a seminar in our community; train a group of people or a company; or sell a product using a presentation.  Dlugan also gives great information comparing and contrasting the type of speaking situations in terms of duration; compensation; and keys to success.  By the end of the article, I found myself wanting to sign up to deliver a seminar somewhere!  Do you know any additional ways to make money speaking that Dlugan forgot to mention in his article?

What other great articles have you been reading this week?  Please share in the “Comments” section!


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